Wednesday, June 15, 2011

Okay, Okay, Maybe Netflix Is a Problem for Cable After All

NO TU!

Netflix is booming, but the service's success isn't coming at the expense of the cable business. Just ask Netflix CEO Reed Hastings or the cable guys, all of whom will be happy to tell you.

Nonsense, says a new report: The Diffusion Group's survey of Netflix users find 32 percent of them planning on cutting at least part of their cable bill — either because they can't afford it, or because they've got plenty of stuff to watch online. That's up from 16 percent a year ago. (Thanks to VideoNuze for flagging).

This jibes with both common sense and other anecdotal evidence we've seen. Like Roku's surveys that show that up to 40 percent of its customers have cut some or all of their cable service after buying a box from the company, presumably to watch Netflix.

Clic.

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